It starts with me, but it's all about YOU!

Cathy Baer, PresidentCathy received her B.S. degree in Art from UW-Madison and moved to Dallas, TX in 1981 to pursue a career in marketing and advertising. She worked as a marketing director for a resort company overseeing all print, radio and tv advertising for three resorts. In addition to her marketing background, Cathy worked as a creative director for advertising agencies, managing a team of designers and writers.

With twenty-five years experience in marketing and advertising, Cathy moved home to Madison in 1998. After working as a creative director for a local advertising agency, she decided to start her own business in 2004, The Creative Perspective, LLC.

Cathy's clients describe her as having a unique mix of excellent design solutions, timeliness, affordable rates and professional finesse. Read for yourself what all the hype is about on the Testimonials page.